Local SEO is a strategy that helps businesses to be more visible in local search engines. It is adopted by businesses to improve their local digital presence. By implementing local SEO techniques on your blog or website, you’re targeting the local customers around you. It is a very beneficial marketing strategy and can help local businesses very much for the local promotion of their brand within a local geographical area. It works by making people see your brand name while they search for any service by typing a “near me” along with it.